self-publishing

A Must Read for Indie Authors (Built on Pressbooks!)

Sherrie Wilkolaski’s Publishing Architect’s Blueprint: Self-Publishing Fundamentals There’s a new book out on self-publishing, and it’s one you’ll want to read! Built on Pressbooks by longtime publishing pro Sherrie Wilkolaski, “Publishing Architect’s Blueprint: Self-Publishing Fundamentals” is full of expert and detailed advice to help authors become successful publishers of their works. In the book, Wilkolaski,

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10 Things to Know When Formatting Your Ebook

Back by popular demand! Here are the top things authors need to know as they go to compile an ebook. 1. Ebook development is not the same as web development. A Web developer knows how to develop Web sites that will look good in a browser. An ebook developer designs books that will look good on ereader

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Upcoming Training for Indie Publishers: IBPA

The IBPA Publishing University conference is designed to help self-published authors and indie publishers take their craft to the next level. We’ll be there, and we hope you will too! The annual event will be held April 7-8 this year in Portland, Oregon. Pressbooks marketing manager Elizabeth Mays will be presenting a session on the

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What Best-Selling Authors Aren’t Telling You: The Three Elements You’re Including in Your Book That Work Against You!

By Alinka Rutkowska What if everything you’ve been taught about packaging your book was WRONG? Include a bio. Wrong. Ask for a review. Wrong. Feature your other books. Wrong. Wrong. Wrong. Let’s start with your bio. Yeah, yeah, you need to build authority and you need to appear interesting. But the truth is that your reader

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2017 Publishing Trends for Authors and the Industry

By Lauren Wise Midnight Publishing The publishing landscape is always evolving; and it’s not slow, like water carving out canyons. It peaks and dips, like shifting sand dunes—and the winds of change have been strong in the past 10 years on all angles. Even though there wasn’t a big book hit in 2016, the industry is

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Book Marketing 101: What’s a Logline and Why You Need One

By Jenny Pivor Don’t Be a Bore! How a Logline can crystalize your marketing copy and help your writing too. Have you ever been cornered by a bore at a party? You know the one that I mean: he goes on and on, telling every detail (did you ask?) about some uninteresting topic and you

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Build Your Book Publishing Budget

When you’re an indie author, you’re not just a writer. You’re also a publisher, and have to facilitate editing, ebook conversion, formatting, cover design, distribution, printing and marketing for your book. There’s no shortage of companies willing to do all this for you, but outsource everything, and it adds up fast. Think of how many $3.99[footnote]*the ideal

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How to Line Up Reviews for Your Book Launch

By Miral Sattar, CEO Bibliocrunch Getting reviews is an important part of book marketing. It’s essential to have a marketing plan for your book that includes reviews. Books don’t just sell themselves. Review outreach is probably where you’ll spend a good chunk of your time. Does your plan include giving away your book for free?

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10 Things Your Author Website Must Contain

Building your author website? Here are 10 things you’ll want to include. 1. Email Signup Capability Your author website should have three goals: Get potential readers to buy your books. Get potential readers to try your books, thereby becoming fans who might later buy your books. Collect readers and prospective readers’ contact information so that

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Ebook Formatting Answers: How is Ebook Development Different from Web Development?

If you’re creating an ebook manually, you need an ebook developer, not just a Web developer. Why is that, and how is ebook development different than Web development? A Web developer knows how to develop Web sites that will look good in a browser. Ebook reading software is specialized and doesn’t behave the same way

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