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Homegrown Knowledge: How VCU Faculty Wrote the Marketing Textbook Their Students Needed
by Jodie L. Ferguson, Ph.D.; Jonathan Ross Gilbert, Ph.D.; Katie Gilstrap, M.B.A.; Suzanne C. Makarem, Ph.D.; Mayoor Mohan, Ph.D.; Butch M. Sarma, M.B.A.; and Cesar Zamudio, Ph.D. A free, open-access marketing textbook rooted in Richmond, VA, serving multiple audiences and covering topics such as consumer behavior, strategy, pricing, promotion, digital marketing, and more. 1464 Students reached in 2025–2026 $131,672 Saved in textbook costs About the…

Inside Fanshawe’s OER Design Studio: An Inspirational Model for OER Creation
What does it take to build a thriving open education ecosystem at a college? At Fanshawe College, the answer lies in a simple but powerful idea: support faculty and students,…

Open Textbooks for the Trades: How Washington State’s Welding OER Transforms Vocational Learning
The creation of Washington State’s open welding textbook Introduction to Welding is a compelling example of how Open Educational Resources (OER) can transform vocational education. The first of its kind,…

Most-Viewed Pressbooks Publications of 2025
It’s been an exciting year for Pressbooks users. In 2025 alone our community has garnered more than 70 million pageviews on content across a variety of disciplines, use cases, and…

Defining Forward Paths for Improving Accessibility: Insights from Ann Gagné
Imagine: A student discovers that a required open educational resource for their course, which relies heavily on visual imagery to instruct, has images with missing alt text. In order to…

Quick Tips for Marketing Your New Books
You’ve put time, effort, and expertise into creating a high quality book on Pressbooks, and now it’s time to help it find its audience. If you’re publishing through an educational…

7 Tips for Remediating Content Ahead of the April 2026 Accessibility Deadline
As institutions prepare for the April 2026 accessibility deadline, many faculty and staff are grappling with how to efficiently remediate course content. In a recent webinar, “Navigating the 2026 Accessibility…

Insights from Hadi Rangin on Building a Culture of Accessibility in Higher Ed
With new federal accessibility requirements taking effect in April 2026, colleges and universities across the U.S. are under pressure to ensure their digital environments are inclusive, compliant, and future-ready. We…

Things You Never Thought to Build in Pressbooks
When most people think about publishing in Pressbooks, they think of open textbooks. And for good reason. Thousands of beautifully designed, accessible, and adaptable open educational resources have been created…

Supporting Role-Play-Based Learning in Pressbooks
When students step into roles (doctors diagnosing patients, employees negotiating a pay raise) they gain more than just knowledge. They practice decision-making, confidence-building, and communication in ways that traditional lectures…
